Lead Magnet Generator

SKILL.md Preview

---
name: lead-magnet-generator
description: Use this skill when the user asks Claude to create a lead magnet, opt-in, freebie, checklist, guide, cheat sheet, or something to give away to capture emails. Trigger when the user mentions building a list, an opt-in that leads into an offer, or phrases like 'I need a freebie for my funnel.' This skill helps produce a complete lead magnet with an opt-in headline and a bridge to the paid offer.
compatibility: Claude.ai, Claude Desktop
---

# Lead Magnet Generator

## Purpose
Produce a lead magnet that solves one narrow problem and bridges naturally to the paid offer, so the freebie attracts the right buyer rather than random subscribers.

## When to Use This Skill
Use it when the user wants a top-of-funnel asset to capture emails that feeds a specific offer.

## When Not to Use This Skill
Do not use it to build the paid offer itself or full course content. Do not use it without knowing the offer the magnet should lead into.

## Required Inputs
- The core paid offer the magnet should lead into.
- The target buyer.
- The single problem the magnet will solve.
- The format (checklist, guide, template, swipe file, mini-course).

## Workflow
1. Pick one specific problem the ideal buyer wants solved fast.
2. Ensure the magnet's solution naturally creates the need the paid offer fills.
3. Build the deliverable in the chosen format, front-loading the quick win.
4. Add a soft bridge at the end pointing to the paid offer without hard selling.
5. Write the opt-in headline and subhead promising the specific outcome.

## Output Format
Return the opt-in headline and subhead, the full magnet content in the chosen format, and the closing bridge to the paid offer.

## Quality Standards
- One problem, one promise.
- The magnet aligns with the offer so it attracts the right list.
- The quick win lands early.
- Uses contractions, no em dashes, no hype.

## Edge Cases
If the offer is unknown, ask for it first; a magnet with no offer alignment attracts the wrong subscribers. If the problem is too broad, narrow it before building.

## Safety and Limitations
Do not promise outcomes the magnet cannot deliver. Keep the bridge honest, not manipulative.

## Test Prompts
1. Create a lead magnet for my $250/mo bookkeeping service aimed at Etsy sellers. It should lead into the paid service. Format it as a checklist.
2. I run a $1,000 course teaching realtors how to use video. Build me a freebie that gets them a quick win and makes them want the full course. A short guide is fine.
3. I need an opt-in for life coaches that leads into my $497 client-getting program. The problem to solve is 'I don't know what to post.' Make it a swipe file of post ideas.

Skill Details

Package Preview

Trigger Phrases

• "Create a lead magnet for my $250/mo bookkeeping service aimed at Etsy sellers. It should lead into the paid service. Format it as a checklist."
• "I run a $1,000 course teaching realtors how to use video. Build me a freebie that gets them a quick win and makes them want the full course. A short guide is fine."
• "I need an opt-in for life coaches that leads into my $497 client-getting program. The problem to solve is 'I don't know what to post.' Make it a swipe file of post ideas."